Cookie Policy

This cookie policy describes how Berkeley Assets uses "cookies" in connection with web application related online services.

Does Berkeley Assets use cookies? 

Yes.

Please read this cookies policy carefully to ensure that you fully understand how and why we use cookies and related technologies. If you use our website and/or our website application with your browser set to accept cookies, you consent to our use of cookies as described in this policy. 

What is a cookie?

A cookie is a small text file consisting of letters and numbers that is placed on your computer or another device when you visit our website or web application. Cookies enable our systems to recognize your device. Such recognition is necessary for the efficient operation of our website and website application.

Cookies help us enhance your experience when using the website and our website application.  They also help us understand how people use our site(s) so that we can better serve our site end users.  

Do I have to agree to Berkeley Assets’ use of cookies? 

No.

If you do not consent to our use of cookies, you can set your browser settings to reject cookies. These settings are usually found in the “options”, “tools” or “preferences” menu of your web browser. You can use the “Help” option in your web browser to get more details. Additionally, you may install a Google Analytics Opt-Out Browser Add-on by going here:  

https://support.google.com/analytics/answer/181881?hl=en

A number of features of our services may not work or will be curtailed from working effectively without cookies. As a result, changing your browser settings to reject cookies may have a negative impact on your ability to use our website and website application.  

If you use our website and website application with your web browser set to accept cookies having been notified how we use them, you consent to our use of cookies as described in this cookies policy. If you do not accept our use of cookies, you should either, (a) not use our our website or website application or, (b) delete our cookies using your web browser's settings and set your browser to reject future cookies. 

Who drops cookies when I use Berkeley Assets' website or website application?

Berkeley Assets uses specialist “third party cookies” and these are not set by Berkeley Assets but are rather set by companies such as Google for website analytics purposes with our permission. Please read our partner’s privacy policies and terms to ensure that you’re comfortable with the manner in which they use cookies:

The view Google’s contractual terms, please click the link below:

https://marketingplatform.google.com/about/analytics/terms/gb/

To learn how Google uses data collected via Google Analytics, please click the link below:

https://policies.google.com/technologies/partner-sites

Cookies Used on our Website and on our Website Application:

  • Analytics Cookies.  We use Google Analytics cookies to collect information about how visitors use our website and our website application.  These cookies collect information in the aggregate to give us insight into how our website and website application are being used.  We anonymize the partial IP address in Google Analytics, and the anonymized data is transmitted to and stored by Google on servers across multiple geographic regions and not necessarily restricted to EEA (European Economic Area).  Google may also transfer information to third parties where required to do so by law, or where such third parties process information on Google’s behalf.  Google will not associate your IP address with any other data held by Google.  The following table has more information about these cookies:

Cookie Name: _ga

Source: https://berkeley-assets.com

Expiry: 2 Years

Purpose: This is Google Analytics persistent cookie which is used to distinguish unique users.  It is included in each page request in a site and used to calculate visitor, session and campaign data for the site’s analytics reports.

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Cookie Name: _gat

Source: https://berkeley-assets.com

Expiry: End of browsing session

Purpose: This cookie is used to help the performance of the _ga cookie. This cookie is also used to throttle request rate.  These cookies are used to collect information about how visitors use our website. We use this information to compile reports and to help us improve the website.

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Cookie Name: _gid

Source: https://berkeley-assets.com

Expiry: 1 Day

Purpose: The _gid cookie is used by Google Analytics to distinguish users as they navigate the website, and to help improve the website’s usability.

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Why are cookies used by Berkeley Assets? 

We use cookies for the following purposes:

  • Analytics – we use cookies to learn how you, and other users, use our services and how well they perform. This allows us to identify errors, learn how our services perform, and improve and develop our services over time.
  • Website Optimization – we use cookies to improve the operation and presentation of our website. 

How do I contact Berkeley Assets to learn more?

If you have any questions about our use of cookies, feel free to contact us via our contact page